Hi, I'm Iain McConchie*.

I'm the Senior Director of Design at ChowNow where I lead a team of product designers, copywriters and brand creatives who are responsible for elevating the user journey of our diner and restaurant partners. Our mission is to help independent restaurants thrive, and through transparent and ethical practices we allow them to remain profitable and own the relationship with their diners.

During my time as Design Manager for the Interactive Experiences team at Netflix we were challenged to experiment with new ways to push the expectations of streaming entertainment.

At Headspace, where I was VP of Product Design, I led Brand, Research and Product Design teams. Working with my cross-functional partners we pushed on our mission is to "improve the health and happiness of the world" by moving beyond meditation. This led to the award winning "The Wake Up" experience.

Prior to that I was the Head of Design at the digital services agency The App Business (acquired back in 2017 by Kin+Carta). As the founding designer I built out the design capability from the ground up, wore many design hats, and was fortunate enough to work with a wide variety of companies and brands including Headspace (one of our original clients back in 2012), Tesco, The Met Office, McLaren F1, Go-Ahead, VISA and TfL to name but a few. And if you go a little further back you'll find MTV and Disney on my resumé where I worked on tons of fun interactive and entertainment experiences, often to provide fans of a show more content or expand on the shows universe.

If you want a flavour of what and how I think then you can watch me discuss design at Design X Leadership Summit, Awwwards London & IxDA London. You can also hear me speak on the Nodes of Design, Adobe Wireframe and Bureau Briefing design podcasts.

You've made this far, so why not view some selected case studies or my most recent CV.